John Lewis has reached an agreement to use Stibo Systems’ product information management system as part of its omni-channel strategy across stores nationwide and its online operation.
The system will provide up-to-date product information across all John Lewis retail channels, with the retailer expecting the system to reduce the time it takes to process customer queries, returns, and bring products to market.
Dave Suddock, head of buying & brand operations, John Lewis, said: “Presenting customers with compelling product content is a critical part of being a leading omni-channel retailer. Our investment in Stibo Systems STEP will significantly enhance our capability to deliver great content in a timely manner.”
John Lewis operates 43 department stores nationwide. In addition to this, the firm has increased investment in its online offering by more than 400 per cent over the past five years.